P&L: Priorities & Lifestyle Episode 46

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P&L: Priorities & Lifestyle Episode 46 - Selling a Business, Timing, and Recessions with

Brad Purifoy


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Brad Purifoy is an investment banker who serves as the Managing Director and Principal of Corporate Finances Associates Worldwide. With over 30 years of executive experience in the industry—including Fortune 500 corporate finance and Big 4 public accounting—Brad is a recognized expert in many transactions and was honored as the Sole 2013 finalist for the Dallas Business Journal Merger and Acquisition Awards Investment Banker / Intermediary of the Year. His transactions include full company sales, recapitalizations, senior lending, stock sales, and mergers. Before joining Corporate Finance Associates Worldwide, Brad was the Senior Vice President for BKD Corporate Finance and Managing Director for Westlake Securities. He holds a Master of Science degree in Accounting from Texas A&M University.

In this episode, Brad outlines different factors to consider when processing a business transaction. He discusses the value of working with an experienced investment banker when going through a business transaction. He explains how interest rates impact cash flow in an economy and how potential recessions and interest rates weigh on the minds of prospective business acquirers and lenders involved. Brad also shares his thoughts on the business cycle in 2023 and underscores the first steps business owners should take when considering taking their company to the market for a business transaction.

“Money is important, but there are some other factors that enter into the equation when selling a business. An ideal transaction comes down deeper than selling a company for the most money.” - Brad Purifoy

This Week on Priorities & Lifestyle:

  • Liquidity events in businesses and why money isn’t the only thing that matters in a business sale
  • Factors to consider when exiting or selling a business
  • Different professionals business owners should work with when considering a transaction, business sale, or acquisition
  • Brad’s greatest strengths as an investment banker
  • Maximizing the value of the business
  • Brad’s market forecast for the rest of 2023
  • Timing a business transaction amid the ebb and flow of the business cycle
  • Interest rates and inflation rates
  • Business owners’ first steps toward a business transaction






Our Favorite Quotes:

  • “Coming into the second quarter of 2023, a lot of things have been happening. Interest rates have gone up and M&A activity has never been this high.” - Rob Schulz

  • “Business owners can't help being emotional, whether they’re being challenged on their information or on the strength of their company. It’s very hard, if not impossible, to not be emotional.” - Rob Schulz

  • “I’ve done a lot of business transactions and there’s a lot of lessons to be learned along the way. You don’t want to learn those lessons during your transaction as a business owner.” - Brad Purifoy

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About Rob Schulz and P&L Priorities & Lifestyle Podcast

The P&L: Priorities & Lifestyle Podcast is a show for business owners. In each episode, host and financial planner Rob Schulz sits down with business owners and the professionals that serve them to talk about business building, life, money — and the all-important transition out of the business, which inevitably happens to everyone who has ever founded a company. 

Email Rob at rob.schulz@schulzwealth.com with questions and comments, or to schedule a one-on-one conversation. 

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*You’re listening to P&L: Priorities & Lifestyle with your host Rob Schulz. Rob is the Founder and President of Schulz Wealth. All opinions expressed by Rob and his guests are solely their own opinions and do not reflect the opinions of Schulz Wealth. This podcast is for informational purposes only and should not be relied upon for investment decisions. Please refer to our website for more information: schulzwealth.com.